Optometrist website design that books eye exams.
Patients choose an eye doctor on two things: do you take my insurance, and can I book this week. We build the site that answers both, plus the Google listing that gets you found.
- Fixed price in writing
- Live in about two weeks
- You own everything
A concept we designed for an optometry practice, not a real client.
Where an optometry practice loses clients before they call.
“Do you take VSP?”
Vision insurance is the first question. If your plans aren't listed clearly, patients book where they are.
Big-box optical outspends you
Retail chains run ads everywhere. A private practice wins on care, frames and local search.
Frames nobody can see
You carry hundreds of frames, but the site shows none. Showing your brands brings people in to try them on.
Calls for things a page could answer
Hours, contact lens orders, kids' exams. Your front desk repeats it all day.
What we'd build for an optometry practice.
Clearview Eye Care is a made-up business. Yours gets your own brand, your own photos and your own words.
What's in it
- “Book an eye exam” in the hero with the patient's vision plan
- An insurance page listing the plans you accept
- Pages for eye exams, contacts, kids' vision and dry eye
- A frames page showing the brands you carry
Want real client sites? See our portfolio.
What goes into a website for optometrists.
An optometry site has to answer insurance questions fast and make booking an exam effortless.
Online exam booking
Your scheduler built into every page.
Insurance page
Vision and medical plans you accept, in plain words.
Service pages
Comprehensive exams, contact lens fittings, dry eye, myopia control, kids' exams.
Frames & brands
The designer and budget lines you carry, with photos.
Contact lens reorders
A simple path to reorder lenses online.
Meet the doctors
Doctors and opticians with real photos.
Your real reviews
Google reviews shown on the site. We never write reviews for you.
Spanish version
Written properly for Spanish-speaking patients.
Marketing for optometrists that sends requests to your phone.
Four pieces, set up together, keep exam slots filled.
The website
Fast on a phone, with “book an exam” on every screen.
Your Google Business Profile
The map listing for “eye doctor near me” with hours and insurance notes.
Local ads
Google ads for eye exams and contacts near your office.
Requests to your front desk
Name, phone and vision plan reach your team in seconds.
Your website is where the decision gets made.
Before anyone calls, they search, compare and read reviews. Here is what the research says about that moment.
of people judge a company's credibility by its website design.
Stanford Web Credibility Research →of people who search on a phone for something nearby visit a business within a day.
Think with Google →of consumers read online reviews when choosing a local business. Only 4% never do.
BrightLocal, 2025 →more likely to qualify a lead when you reply within an hour instead of later.
Harvard Business Review →How much does a website for an optometry practice cost?
It depends on how many services, pages and tools you need, so we don't publish one price. Tell us about your business and we send a fixed price in writing, usually within one business day. Ad budgets are separate and paid straight to Google or Meta.
You run your business. We handle everything else.
One team, one contact person, one fixed price. No hiring a designer, a developer and an ads person and getting them to talk to each other.
Your part
Three simple things.
A short call
Tell us about your optometry practice and the work you want more of.
Say yes or no
We show each piece. You approve it or ask for changes.
Answer your phone
New requests come straight to you. That's it.
Our part
Everything else.
Questions optometrists ask us.
Don't see yours? Ask us. It's free, and there's no pressure.
Ask a questionHow much does a website for an optometry practice cost?
It depends on your services, booking software and number of locations. Tell us about your business and we send a fixed price in writing, usually within one business day.
Can you connect our scheduling software?
Yes. We link or embed the online scheduling you already use.
Is the booking form HIPAA-compliant?
It asks only for contact details, the vision plan and the reason for the visit. Medical history stays in your own system.
Will it help with “eye doctor near me”?
It's built so Google can read every page. No one can honestly promise the top spot. Your Google Business Profile usually brings the first calls; regular search takes months.
Who owns the website?
You do. Once it's paid, the site, logo and files are yours, with the domain and hosting in your name.
Fill next week's exam schedule.
Tell us about your optometry practice and we'll send a free, fixed quote. No pressure. Prefer to type? Message us on Telegram.